Business

RIIM

Relationship Intelligence and Influence Management

Definition

Intelligence on professional relationships and influence networks within organisations.

Application

Sales, BD and partnership teams use RIIM to navigate complex accounts.

Real-world example

LinkedIn Sales Navigator and DemandFarm map buying committees and influence paths inside enterprise accounts for B2B sales teams.

Tool status
App coming soon

A live RIIM tool is on the roadmap. In the meantime, explore the definition and application above.

Roadmap