Cognitive

Color Intelligence

Definition

Color Intelligence refers to the discipline of gathering, analysing and applying information related to color, producing insight that supports decision-making.

Application

Researchers, educators and HR teams apply color intelligence to assess and develop human capability.

Real-world example

Pantone Color Institute's annual Color of the Year drives fashion, packaging and interior-design decisions at brands from Nike to IKEA.

Tool status
App coming soon

A live tool is on the roadmap. In the meantime, explore the definition and application above.

Roadmap